Review generation and reputation for a landscaping or lawn care company
This is the highest return work available to most companies in this trade, because the field is thin. The median listing carries 7 reviews and 14.4% have none. Getting to 25 or 30 real reviews puts you ahead of roughly three quarters of the companies in your market and changes where you sit in the map pack.
Rating is not the problem, volume is. The average rating across the set is 4.6 and 76.7% sit at 4.5 or better, so nobody is winning on stars. They win on recency and count. Ten reviews in the last 90 days beats 80 from four years ago in almost every market.
The mistake is the mass email blast in December. Ask at the door, on the day, while the customer stands in a yard that looks better than it did this morning. Two weeks in, a company asking properly should have four to ten new reviews.